For a few reasons.
For one, 10 units is a tiny amount of liquid. It's not uncommon for shallow sub-q injections to leak a little fluid back out. At .10ml a minuscule amount of leakage could easily be half the dose or more, and you can't just inject more haphazardly, because of the potential intense sides of even a slight overdose when initiating use of a GLP.
The other relates to the pharmakinetic studies done by the two big GLP producers.
Eli Lilly's Tirz pens inject .5ml regardless of dose from 2.5mg to 15mg.
Novo's Sema pens inject .5ml until the dose is 1.7mg, then it goes to .75ml.
They're not choosing these amounts of BAC randomly. With a cost of $200+ per pen they can use whatever amount is demonstrated to be most effective in delivering the dose over the correct amount of time.
Using other dilution amounts will work, but in my experience the effect is different from sticking to .5ml, or at least something close to it.