You've gotta weigh how much you want to put into it vs how much $$ you want in return. There are many ways you could grow this, or you could intentionally stall it. There's pros and cons to it all the options:
- Hire help in the front to handle emails, process orders, do the shipping.
- Hire help on the lab side. This is slow to get going and never goes well.
- Use a website. Less opsec, but good for inventory management and customer communication as to what's available, meaning less time spent responding to forums and emails. Also helps with order processing/shipping.
- Limit orders to certain days (a la Stan). Creates hype via artificial scarcity. But you may get slammed on that one day and have to play catchup the other days, which in turn leads to actual scarcity.
- Shut down when stock gets low to focus on the lab and rebuild inventory. This allows you to set the pace, but you lose customer momentum. (Neo's only been gone a few weeks and already gone from one of the fastest growing to "Who?". And when he does come back he's gonna be overwhelmed by the prior customers that are left)
- Keep it small and only sell to a select list of customers. You get to set the pace this way too, but you have to work extra hard to keep those customers happy because they have lots of options and can bail on you any time.
This is the Amazon age of PEDs. You can't compete with the chinese WalMarts like SSA, so you have to consider yourself a boutique seller, and offer the customer things SSA can't:
- Quick responses. 12-24hrs tops. 48 hours before a response to an order email and the customer has already gone somewhere else.
- Quick shipping. Within 2 weeks total, payment to door. Most domestic shippers deliver within 2-7 days, so you have about 5 business days to get those packages dropped off from time of payment. The faster the better, any longer and you're gonna waste lab time having to respond to "Where's my package?" emails.
- Clean product. Customer has to like everything about your product, and trust it. Frequent testing, batch numbers, no guacamole/EO, bougie carriers like MCT/mig, good packaging opsec, etc
Anything less and the customer will just go to WalMart and deal with the bad communication, slow shipping, and shitty product because they can get it for 7 bucks a vial.
Good luck on whatever you decide to do. I truly do wish you great success!